The Case for Nonprofit Video
Over the years, Sparksight, has had the honor of partnering with a handful of dedicated local nonprofits each year. This partnership comes in the form …
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Breaking out of the Rectangular Video “Box”
14 Ways to Break Out of the Rectangular Video “Box” Marketers, we’ve all been there. Tearing your hair out as your team goes in circles …
4 Videos Every Content Marketer Needs for Success
4 Videos Every Content Marketer Needs for Success We all know content is king. The savvy content marketer knows that video is king of the content. …
Best Ways to Measure Video Success
Best Ways to Measure Video Success Video content is an excellent way to convey information in an entertaining and easily digestible fashion. In today’s world …
A Beginner’s Guide to Product Photography Lighting
Product photography can be more technical than other types, and good lighting is key to make items look their best. A website with crisp, clean …
Working with Sprites – Part 1
Working with Sprites – Part 1 Like a lot of us here at Sparksight, I am a pretty big nerd. I recently started DMing a …
3 Ways Video Helps Your SEO Ranking
We write a lot here on the Sparksight blog about how well-crafted online video can be a powerful tool to help convert prospects to customers. …
Top 5 Documentaries on Design
Top 5 Documentaries on Design If you’re looking to exercise your brain and expand your mind, but also crave the comfort of your PJs and …
How to Land a Job as a Social Media Manager
The social media manager is one of the newest breeds of marketing professional. With world-leading social media platform Facebook only having opened to the public …
Who, What, and Where: How to Find Your Next Big Client
Growth in small companies often occurs in fits and starts. Sometimes, companies don’t pursue growth because of concerns regarding capacity. However, when your firm decides …