Silent Video: How To Make It Work For You

Silent Video: How To Make It Work For You

3 Tips for Effective Silent Video on Social Media In a post earlier this year, we explained why you should post silent video. Now we …
Instagram Video for 2018 Marketing Strategy

Instagram Video for 2018 Marketing Strategy

Instagram Video for 2018 Marketing Strategy Marketing companies and departments have recognized the power of video marketing.  With more platforms offering video options and optimizing …
What is Content Marketing Storytelling?

What is Content Marketing Storytelling?

What is Content Marketing Storytelling? Storytelling is said to be the main ingredient in content marketing. It’s what steals the attention of consumer brain waves …
5 Marketing Blogs to Keep You on Top of Your Game

5 Marketing Blogs to Keep You on Top of Your Game

5 Marketing Blogs to Keep You on Top of Your Game The digital marketing industry is constantly changing. Innovative technology impacts how we market and …
Why You Need a Company Overview Video

Why You Need a Company Overview Video

Why You Need a Company Overview Video Video marketing is here to stay and that includes company branding. Companies need to stand out from the …
Leveraging Influencers In Video Marketing

Leveraging Influencers In Video Marketing

Leveraging Influencers In Video Marketing It’s all about who you know these days. From celebrities to esteemed public figures, brands gain credibility by the people …
How to Take a Kickass Corporate Photo

How to Take a Kickass Corporate Photo

How to Take a Kickass Corporate Photo Your corporate photo is a key asset to leverage in your online strategy. It humanizes your company in …
YouTube Analytics: What Every Marketer Needs to Know

YouTube Analytics: What Every Marketer Needs to Know

There’s no doubt that YouTube is the king of online video hosting. In fact, users collectively watch 1 billion hours of content on the site …
The Sparksight Guide to Video Acronyms

The Sparksight Guide to Video Acronyms

To many marketing professionals, video production can be a confusing field. Videographers spend many years fully immersed in their field, one that is full of …
Interactive Holiday Video: Whodunit?

Interactive Holiday Video: Whodunit?

  Interactive Holiday Video: Whodunit? If you haven’t gotten the chance to watch Sparksight’s interactive holiday video, I suggest you take a moment to go …