Downloadable premium content, also called white papers, have been used by business marketers for years to educate, impress and gather qualified leads in their marketplaces. …
Video advertisements are specifically designed to influence and persuade viewers. Placed strategically in social media posts, commercials, and websites, the power of video advertising surrounds …
How to Tell It’s Time to Update Your Marketing Content
For even the savviest of digital marketers, it can be difficult to identify when your marketing content has passed its expiration date. This effect is …
As visual content becomes more popular on Social Media, it becomes increasingly important for brands to create and take advantage. This move to visual social …
6 Benefits of Using Video in Your Social Media Strategy
Social networks cultivate instant environments for ideas, interaction, and collaboration within an online community. Their emergence and integration into modern society’s daily routine has revolutionized …
4 Ways to Improve the Quality of Your Next Marketing Video
When it comes to content marketing, the role of video is becoming increasingly clear. Today, more than ever, companies are realizing that marketing video has a …
Video and Photographic Content: When to Use Each Online
The benefits of having video and photographic content on your website are hard to overstate. Not only does high-quality video and photographic content improve the …
How to Utilize Photography in Your Social Media Strategy
Photographic content encompasses the power to influence viewers at a glance. Often paired with a witty tagline, pictures grace the covers of magazines, newspapers, and …
Raw, relatable and magnetic, live video delivers content like never before. Consumers are charmed with the organic feeling inspired by the unfiltered nature of a …