5 Video Metrics You Should Be Measuring
Video marketing is a great solution to strengthen your marketing efforts. Viewers engage with video increasingly more than they do with text or photos making …
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3 Video Marketing Trends to Utilize in 2016
Video marketing is a dynamic field, and continues to be more so as technology evolves and advances. In the last couple years, video has completely …
7 Types of Animation for Your 2016 Video Strategy
As you develop your video strategy for 2016, you might be considering the pros and cons of the types of animation available as part of a …
How to Measure Corporate Event Success
After successfully hosting an event that took months to prepare for, event planners constantly look for new ways to make their next event more successful than the last. …
4 Ways to Boost Customer Engagement at Corporate Events
When you are planning an event that has been in the works for months, there is nothing more satisfying than to see its success. After spending countless …
![10 Best Viral Marketing Campaigns [Part 2]](/wp-content/uploads/2015/02/First-Kiss-Screen-Capture-100x100.png)
10 Best Viral Marketing Campaigns [Part 2]
Virality is a mystery that is yet to be completely solved. This article will highlight some of the key elements that have contributed to some of …
![10 Best Viral Marketing Campaigns [Part 1]](/wp-content/uploads/2015/01/volvo_trucks_van_damme_epic_split-100x100.jpg)
10 Best Viral Marketing Campaigns [Part 1]
Going viral is usually a very cost-effective strategy for marketers as they create a brand or product message that reaches a large audience during a short period of …
Use Cases for Photoshop, Illustrator, and InDesign
Photoshop, Illustrator, and InDesign are arguably the most popular and useful graphic design tools in the Adobe Creative Suite (soon to be Adobe Creative Cloud), but …
How to: Effectively Manage and Distribute Video Content
Sparksight has recently begun using a video distribution tool called uStudio and we are becoming big fans! uStudio solves the problem of how to efficiently …
Essential Tools for Powerful Digital Marketing
Marketing has changed quite a bit since the Internet became a new channel to reach prospects and customers. While old school channels like television, radio, …