Instagram Video for 2018 Marketing Strategy

Instagram Video for 2018 Marketing Strategy

Instagram Video for 2018 Marketing Strategy Marketing companies and departments have recognized the power of video marketing.  With more platforms offering video options and optimizing …
What is Content Marketing Storytelling?

What is Content Marketing Storytelling?

What is Content Marketing Storytelling? Storytelling is said to be the main ingredient in content marketing. It’s what steals the attention of consumer brain waves …
How to Take a Kickass Corporate Photo

How to Take a Kickass Corporate Photo

How to Take a Kickass Corporate Photo Your corporate photo is a key asset to leverage in your online strategy. It humanizes your company in …
YouTube Analytics: What Every Marketer Needs to Know

YouTube Analytics: What Every Marketer Needs to Know

There’s no doubt that YouTube is the king of online video hosting. In fact, users collectively watch 1 billion hours of content on the site …
The Sparksight Guide to Video Acronyms

The Sparksight Guide to Video Acronyms

To many marketing professionals, video production can be a confusing field. Videographers spend many years fully immersed in their field, one that is full of …
Shot List: How They Drastically Improve Your Photo Shoots

Shot List: How They Drastically Improve Your Photo Shoots

Shot List: How They Drastically Improve Your Photo Shoots Creating a shot list for a photo shoot is one preventative measure to alleviate the pressures …
What Makes Recipe Videos Successful?

What Makes Recipe Videos Successful?

What Makes Recipe Videos Successful? Within the last few years, Facebook has been inundated with video content. Some of the best performing content has been …
The 5 W’s of Video Content Part 1 – Sparksight Blog

The 5 W’s of Video Content Part 1 – Sparksight Blog

Last month, Sparksight had the honor of speaking at Denver Startup Week. Our talk, called, How to Increase Conversions with Video Content was a panel …
Find a Marketing Email Subscription Worth Your Time

Find a Marketing Email Subscription Worth Your Time

The Elusive Perfect Marketing Email Subscription Do you find yourself constantly falling victim to an overflowing inbox, blasted with emails from companies you’re not interested …
Breaking out of the Rectangular Video “Box”

Breaking out of the Rectangular Video “Box”

14 Ways to Break Out of the Rectangular Video “Box” Marketers, we’ve all been there. Tearing your hair out as your team goes in circles …