Customer Persona for Targeted Marketing Consumers today are inundated by marketing and advertising—through email, through social media, and in person. Personalized marketing has become a …

,  at Sparksight by: Chandler Amoroso

Top 8 Mistakes Made in Video Marketing Campaigns Marketers are always looking for new ways to get in front of their customers. Video helps marketers …

,  at Sparksight by: Lauren Sullivan

The News on Google Plus Digital marketers devote countless hours towards building an online presence. Many marketers have wondered if building a Google Plus profile …

,  at Sparksight by: Lauren Sullivan
Tips for a SXSW Newbie

Tips for a SXSW Newbie

Tips for a SXSW Newbie Every year, Austin’s South by Southwest conference brings together a stunning selection of thinkers and performers. From rockin’ concerts to …
The Anatomy of an Austin Videographer

The Anatomy of an Austin Videographer

The Anatomy of an Austin Videographer The professional Austin videographer is a unique individual, who uses a rare combination of technical and artistic skills to …
Tricks That Will Help Boost Your Website Ranking

Tricks That Will Help Boost Your Website Ranking

Tricks That Will Help Boost Your Business Website Ranking In today’s marketing space, there is no excuse for a business not to have an online …
Stand Out at the Trade Show with your Product Video

Stand Out at the Trade Show with your Product Video

Stand Out at the Trade Show with your Product Video Trade shows are a B2b marketer’s dream. Potential customers all gather in one place and …
The Power of Instagram Ads

The Power of Instagram Ads

The Power of Instagram Ads Instagram is one of the newest forms of digital marketing when it comes to paid advertising. The Instagram  platform commands …
Video Marketing Grants for Nonprofits

Video Marketing Grants for Nonprofits

Marketing Grants for Nonprofits We love the opportunity to partner with organizations that really care about giving back. It’s part of our culture here at …
How to Use Video in Value-add Messaging

How to Use Video in Value-add Messaging

How to Use Video in Value-add Messaging As consumers become more intelligent about marketing, companies have created new tactics to reach consumers who are increasingly …