7 Tips For Building a Killer Online Portfolio

7 Tips For Building a Killer Online Portfolio

For creative companies, the most powerful marketing tool is the portfolio. Nothing speaks for your work as well as your work itself. That said, it …
What Type of Photo Content is Best for Sharing?

What Type of Photo Content is Best for Sharing?

To Share or Not to Share? That is the Question. Clichés aside, it isn’t always clear when your photo content is worth sharing. Furthermore, many …
8 Steps to Easy Breezy International Travel

8 Steps to Easy Breezy International Travel

Traveling the world is one of the greatest ways to open your mind and experience the world, and here at Sparksight, we often have the …
5 Tips to Raise Your Millennial Retention Rate

5 Tips to Raise Your Millennial Retention Rate

Retention rate is an important statistic for marketers. The retention rate of a company is the percentage of customers that you keep relative to the …
UGC as a Powerful Marketing Tool

UGC as a Powerful Marketing Tool

UGC as a Powerful Marketing Tool UGC or user-generated content has become an integral part of successful marketing. If you’re not familiar with the term, …
Pick the Best Social Media Management Tool

Pick the Best Social Media Management Tool

Want the Best Social Media Management Tool? Here’s How to Choose Social media is fertile ground to engage potential customers and clients and solidify your brand. …
Posting Animations to Instagram

Posting Animations to Instagram

Get GIFs on Instagram So, you’ve followed the steps on making the perfect animated GIF in my previous blog. Great! Can’t you just not wait to …
How to Develop the Perfect Blog Voice

How to Develop the Perfect Blog Voice

All writing has a voice. Be it the dry, cynical wit of Jane Austen or the elaborate, highly academic voice of Charles Dickens, any good …
5 Ads by Famous Directors

5 Ads by Famous Directors

Let’s dream for a minute. Pretend that your next marketing video has no budget restrictions and, more importantly, no artistic limits. What would happen? What …
5 Ways to Humanize Your Brand’s Marketing Content

5 Ways to Humanize Your Brand’s Marketing Content

To Humanize your brand is a no longer an option, it’s business life or death. Every customer, partner, employee, and social media follower is a …