5 Keys to a Killer Customer Testimonial Video

5 Keys to a Killer Customer Testimonial Video

No matter your target customer, a strong endorsement from a satisfied customer will give you a powerful tool to win over your audience. No matter …
5 Tips to Raise Your Millennial Retention Rate

5 Tips to Raise Your Millennial Retention Rate

Retention rate is an important statistic for marketers. The retention rate of a company is the percentage of customers that you keep relative to the …
UGC as a Powerful Marketing Tool

UGC as a Powerful Marketing Tool

UGC as a Powerful Marketing Tool UGC or user-generated content has become an integral part of successful marketing. If you’re not familiar with the term, …
3 Strides Toward a More Authentic Brand

3 Strides Toward a More Authentic Brand

What does it mean to be authentic? When pondering this notion, these words come to mind: genuine, legitimate, true, organic, trustworthy, reliable, and transparent. The common …