The Finalists: Best Video Ad Campaign of All Time

The Finalists: Best Video Ad Campaign of All Time

A truly great video ad campaign can be defined by a few common factors. Some change the culture of advertising or pop culture. They create …
Working with Sprites – Part 1

Working with Sprites – Part 1

Working with Sprites – Part 1 Like a lot of us here at Sparksight, I am a pretty big nerd. I recently started DMing a …
The Win Win of Professional Live Streaming

The Win Win of Professional Live Streaming

Professional Live Streaming : When, Where, and Why Do It Live streaming has made a serious splash in the video and event production industry in …
4 Reasons to Publish Silent Video to Social Media

4 Reasons to Publish Silent Video to Social Media

According to recent trends, silence is golden and sound isn’t necessary to convey a powerful message. Recent reports have found that 85 percent of Facebook …
5 Payoffs of Live Streaming Corporate Events

5 Payoffs of Live Streaming Corporate Events

Because of cost and venue capacity restrictions, a well-produced event can only have so many in-person attendees. Live streaming corporate events has many benefits not only …
Video Marketing is the New Black

Video Marketing is the New Black

Video Marketing is the New Black Today, video is everywhere. Why? Because it looks good on everyone.  Websites, television, and social media platforms use video marketing …
7 Key Elements of a Successful Corporate Website

7 Key Elements of a Successful Corporate Website

7 Key Elements of a Successful Corporate Website If a picture is worth a thousand words, a website speaks a million. A successful corporate website …
Content Marketing : 4 Common Mistakes to Avoid

Content Marketing : 4 Common Mistakes to Avoid

Content marketing is a key element of a good marketing strategy. Content is especially effective for long-term usage and influences every other online strategy. It …
Make a Great Impression with Facebook Live

Make a Great Impression with Facebook Live

Facebook Live is a great way to develop exposure and visibility for your brand. As with any posting on social media, its best to curate …
5 Ads by Famous Directors

5 Ads by Famous Directors

Let’s dream for a minute. Pretend that your next marketing video has no budget restrictions and, more importantly, no artistic limits. What would happen? What …