Use Interactive Video to Boost Engagement
Use Interactive Video to Boost Engagement There is no denying that video has solidified its presence in marketing. Video has become the most engaging type …
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Get More Mileage From Your Video Marketing Content
Get More Mileage From Your Video Marketing Content Marketing is tough. You spend weeks, months or even years planning and executing video marketing content, but …
The 5 W’s of Video Content Part 1 – Sparksight Blog
Last month, Sparksight had the honor of speaking at Denver Startup Week. Our talk, called, How to Increase Conversions with Video Content was a panel …
Harnessing Nostalgia in Your Video Marketing
Harnessing Nostalgia in Your Video Marketing One of the most notable trends in video marketing today is the use of nostalgia to win over the …
Breaking out of the Rectangular Video “Box”
14 Ways to Break Out of the Rectangular Video “Box” Marketers, we’ve all been there. Tearing your hair out as your team goes in circles …
5 Examples of Effective Corporate Swag
Whether you’re handing out trinkets at trade shows or sending client appreciation baskets, most customer relations teams employ some form of branded gifts. However, there …
Essential Posts for Your Social Media Content Calendar
Developing a social media content calendar is an essential part of your content posting strategy. Not only will it help ensure that you are posting …
VR 101: What is it and Why is it Important?
Attention marketers, we’re here to help! In today’s ever-changing digital environment, marketers and advertisers are hard pressed to stay on top of the “latest trends.” …
Why You’re Not Getting Social Media Traffic
Social media is one of the most effective tools for generating awareness and growing a business. These free channels of communication are available for anyone …
How to Develop the Perfect Blog Voice
All writing has a voice. Be it the dry, cynical wit of Jane Austen or the elaborate, highly academic voice of Charles Dickens, any good …