How To Get the Most Out of Your Next Video Shoot
It’s the big day. You’ve got a kick-ass video team coming in to shoot your new corporate video. Maybe it’s going to be a brand-new …
Sparksight Blog Page 17
How to Engage Your Team in Corporate Social Media
Pretty much any marketing executive will tell you how difficult it is to get employees, particularly non-marketing employees, to create content and for content marketing and …
4 Reasons to Publish Silent Video to Social Media
According to recent trends, silence is golden and sound isn’t necessary to convey a powerful message. Recent reports have found that 85 percent of Facebook …
Behind the Scenes at Accruent Video Shoot
A few weeks ago, our CEO Kelly Shores and I traveled over to the new Accruent office in the Domain, ATX. On this shoot, I …
5 Payoffs of Live Streaming Corporate Events
Because of cost and venue capacity restrictions, a well-produced event can only have so many in-person attendees. Live streaming corporate events has many benefits not only …
Essential Posts for Your Social Media Content Calendar
Developing a social media content calendar is an essential part of your content posting strategy. Not only will it help ensure that you are posting …
7 Tips For Building a Killer Online Portfolio
For creative companies, the most powerful marketing tool is the portfolio. Nothing speaks for your work as well as your work itself. That said, it …
What Type of Photo Content is Best for Sharing?
To Share or Not to Share? That is the Question. Clichés aside, it isn’t always clear when your photo content is worth sharing. Furthermore, many …
VR 101: What is it and Why is it Important?
Attention marketers, we’re here to help! In today’s ever-changing digital environment, marketers and advertisers are hard pressed to stay on top of the “latest trends.” …
Video Marketing is the New Black
Video Marketing is the New Black Today, video is everywhere. Why? Because it looks good on everyone. Websites, television, and social media platforms use video marketing …