The Value of Custom Photography Over Stock Photos
Perhaps the old Skin Horse said it best: “The Boy’s Uncle made me Real,” he said. “That was a great many years ago; but once …
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Video: 5 Reasons to Live Stream Events
Get more out of your next event! Live streaming is quickly becoming the hottest commodity and best video solution for corporate events. With the expanded …
8 Factors that Affect Live Action Video Price
As a rule of thumb, in video production, there are a handful of factors that all affect the final price of your live action video. …
3 Strides Toward a More Authentic Brand
What does it mean to be authentic? When pondering this notion, these words come to mind: genuine, legitimate, true, organic, trustworthy, reliable, and transparent. The common …
The Powerful Reach of Advocacy Marketing
Advocacy marketing programs are rapidly growing in relevancy as it becomes increasingly clear that some of the very best sales people are a company’s own …
5 Video Metrics You Should Be Measuring
Video marketing is a great solution to strengthen your marketing efforts. Viewers engage with video increasingly more than they do with text or photos making …
3 Video Marketing Trends to Utilize in 2016
Video marketing is a dynamic field, and continues to be more so as technology evolves and advances. In the last couple years, video has completely …
4 Ways to Boost Customer Engagement at Corporate Events
When you are planning an event that has been in the works for months, there is nothing more satisfying than to see its success. After spending countless …
7 Tips for Meeting Your Video Production Deadline
For some of our clients here at Sparksight, meeting a video production deadline for their marketing campaigns can be challenging. Sometimes there are hard dates for …
5 Animated Video Tips Every Marketer Needs To Know
Here at Sparksight, we’ve helped fulfill content marketing needs for our clients by creating animated videos that get placed in email campaigns, on corporate websites, social …