4 Tips for Seamlessly Coordinating an Event
Over the last seven years, I have worked with many clients in an event manager role producing their user conferences. Coordinating an event can be …
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Essential Tools for Powerful Digital Marketing
Marketing has changed quite a bit since the Internet became a new channel to reach prospects and customers. While old school channels like television, radio, …
Event Planning 101
Event Planning 101 After a busy day of work, it always feels good to cross something off of your to-do list. One of the best …
The Art of Translation- 3 Useful Tips for a Technical Writer
“An idea is only as great as one’s ability to communicate it to others.” These are the words, possibly borrowed from some legendary communicator, …
Trade Show Marketing Tactics and Effectiveness
As a marketing professional heavily involved in the trade show industry, I made it a point to stop one of the best trade shows around, …
Social Sharing and Driving Traffic Secrets
Social Sharing and Driving Traffic Secrets Writing a blog can be stressful. You are challenged with the task of captivating your target audience. Not only …
8 Hotel Secrets to Lower Your Event Cost
8 Hotel Secrets to Lower Your Event Cost After 5 years of working in the event management space, I still have a passion for hotel …
4 Event Trends You Need to Know About
4 Event Trends You Need to Know About Before Sparksight, I was involved in a number of event marketing jobs, including agency work, in-house events …
Sparksight Produces FAST Videos for St. David’s and The University of Texas
September 2012 – Austin, Texas Sparksight was selected, for the second year in a row to produce public service videos for St. David’s Health Care …