In-House vs. Outsourced Video Production
Video content has quickly become one of the most trendy and effective ways to capture audiences. From short clips on social media to longer, documentary …
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What to Know Before Working with a Video Production House
There are three types of videos that you really should have on your company’s website in order to effectively market your brand: Explainer Video, Testimonial Video, …
Lighten Up Your Corporate Video with Comedy
Laughter is universal, and it can be quite powerful. It plays a huge role in our lives, impacting us on multiple levels—physically, mentally, and emotionally. It …
Accelerate Sales with a Unique Customer Testimonial Video
Your company is brilliant, your products are superior and your services are life-changing. You know it. But how do you let the world know it without …
The Sparksight Intern Experience
This past school year, I had the honor and privilege of interning at Sparksight. Beginning this internship, I wasn’t sure what to expect. Would I …
Video: 5 Reasons to Live Stream Events
Get more out of your next event! Live streaming is quickly becoming the hottest commodity and best video solution for corporate events. With the expanded …
8 Factors that Affect Live Action Video Price
As a rule of thumb, in video production, there are a handful of factors that all affect the final price of your live action video. …
3 Factors that Affect Animated Video Price
Choosing animation video over live action can bring a new level of intrigue and value to your marketing. Animation is often the best solution for …
The Powerful Reach of Advocacy Marketing
Advocacy marketing programs are rapidly growing in relevancy as it becomes increasingly clear that some of the very best sales people are a company’s own …
5 Video Metrics You Should Be Measuring
Video marketing is a great solution to strengthen your marketing efforts. Viewers engage with video increasingly more than they do with text or photos making …