5 Video Metrics You Should Be Measuring

5 Video Metrics You Should Be Measuring

Video marketing is a great solution to strengthen your marketing efforts. Viewers engage with video increasingly more than they do with text or photos making …
3 Video Marketing Trends to Utilize in 2016

3 Video Marketing Trends to Utilize in 2016

Video marketing is a dynamic field, and continues to be more so as technology evolves and advances. In the last couple years, video has completely …
Choosing a Creative Agency to Meet All of Your Needs

Choosing a Creative Agency to Meet All of Your Needs

You can have your content good, fast, or cheap, but you can only pick two. Most people have heard the phrase before – The Project Management …
7 Types of Animation for Your 2016 Video Strategy

7 Types of Animation for Your 2016 Video Strategy

As you develop your video strategy for 2016, you might be considering the pros and cons of the types of animation available as part of a …
7 Tips for Meeting Your Video Production Deadline

7 Tips for Meeting Your Video Production Deadline

For some of our clients here at Sparksight, meeting a video production deadline for their marketing campaigns can be challenging. Sometimes there are hard dates for …
How to Find Video Production Balance

How to Find Video Production Balance

I’m a Libra. I can’t think of a better zodiac sign for me because I enjoy balancing sports like mountain biking and snowboarding. I enjoy …
How to: Create Smoother Motion in Videos

How to: Create Smoother Motion in Videos

In motion graphics, all the emphasis is on how pleasing the motion appears. Design and color theory elevate the piece as well, but without well-crafted …
4 Event Trends You Need to Know About

4 Event Trends You Need to Know About

4 Event Trends You Need to Know About Before Sparksight, I was involved in a number of event marketing jobs, including agency work, in-house events …