6 Tips for Staying Under Your Event Budget

6 Tips for Staying Under Your Event Budget

No matter what kind of event you’re planning, budget will always play a role. You have virtually unlimited options to choose from for everything from …
How to Effectively Distribute Video Marketing Content Online

How to Effectively Distribute Video Marketing Content Online

In the age of internet marketing, it is imperative that a marketing professional understands how to distribute marketing content effectively. Too often, a marketer will …
Why Posting to Every Hosting Service is a Bad Idea

Why Posting to Every Hosting Service is a Bad Idea

So, you’ve got your awesome new corporate video and it’s time to flood the internet and upload it to every hosting service and social media …
How to Pick a Video Style

How to Pick a Video Style

How to Pick a Video Style When creating a video project for your company or brand, you have a plethora of video style options to …
Staff Portraits Using a Clamshell Lighting Setup

Staff Portraits Using a Clamshell Lighting Setup

Corporate Photography is one of our main specialties at Sparksight, and we often find ourselves onsite at our clients’ offices to do a couple of …
Top 10 Best Instagram Campaigns

Top 10 Best Instagram Campaigns

Instagram is built around the proverbial notion that “a picture is worth a thousand words.” This thousand compounded by millions of social media followers results …
It’s 2016 – Where’s Your Company Overview Video?

It’s 2016 – Where’s Your Company Overview Video?

You probably read the title of this article and immediately had an excuse come to mind. And that’s fine – it’s a pitfall that even …
How One Company Invested in Vendors to Deliver Better Marketing

How One Company Invested in Vendors to Deliver Better Marketing

Earlier this year I received an unusual invitation. A technology company called Pivot3 invited me to meet with them and a selected group of their vendors …
Social Media Video: Where Your Content Works Best

Social Media Video: Where Your Content Works Best

Video is the best way to tell a story. It has the ability to captivate an audience and take any information from complex to comprehensible. Plus, …
5 Key Takeaways from YouTube Creator Day Austin

5 Key Takeaways from YouTube Creator Day Austin

YouTube is one of the largest and most popular social media platforms on the web, and with 300 hours of content uploaded every minute, it …