5 Drone Shots to Use in Your Next Video
The emergence of drone footage in ad campaigns, commercials, and films has revolutionized the way videos are produced and viewed. Using drone shots in photography and …
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How to Get the Most Out of Your Photo or Video Studio Rental
Renting a studio for a video or photography shoot can be a little bit of an ordeal. With so much time, money, and hard work …
How to Utilize Photography in Your Social Media Strategy
Photographic content encompasses the power to influence viewers at a glance. Often paired with a witty tagline, pictures grace the covers of magazines, newspapers, and …
6 Benefits of Using Live Video Campaigns
Raw, relatable and magnetic, live video delivers content like never before. Consumers are charmed with the organic feeling inspired by the unfiltered nature of a …
Where to Find Your Audience on Social Media
Social media platforms serve as modern society’s most effective method of delivering instant information to audiences of immense proportions. Companies utilize applications such as Twitter, …
5 Ways to Mix Up How You Use Animation
You’ve used animated videos to market your latest software version or to update your company overview, but is that all it’s good for? Is there …
Closing Remarks from a Sparksight Intern
Hi there! My name is Jake Milne, and I am a student majoring in Economics with a Finance Concentration at the Desautels Faculty of Management …
How and When to Revive and Repurpose Video Content
The best video content marketing strategies recognize the importance of relevant, easy-to-digest, useful and engaging material. Fresh content will increase value; however, keeping content current …
6 Tips for Staying Under Your Event Budget
No matter what kind of event you’re planning, budget will always play a role. You have virtually unlimited options to choose from for everything from …
How to Effectively Distribute Video Marketing Content Online
In the age of internet marketing, it is imperative that a marketing professional understands how to distribute marketing content effectively. Too often, a marketer will …