Hiring Students From the Top of the Class

Hiring Students From the Top of the Class

Hiring Students From the Top of the Class Many good startup companies rely on the powerful combination of experienced wisdom and youthful energy from their …
5 Ads by Famous Directors

5 Ads by Famous Directors

Let’s dream for a minute. Pretend that your next marketing video has no budget restrictions and, more importantly, no artistic limits. What would happen? What …
5 Ways to Create Next Level Marketing Content

5 Ways to Create Next Level Marketing Content

Sparksight has created hundreds of pieces of marketing content over the course of its recent history. This content has included a bit of everything—testimonials, commercials, …
How to Tell It’s Time to Update Your Marketing Content

How to Tell It’s Time to Update Your Marketing Content

For even the savviest of digital marketers, it can be difficult to identify when your marketing content has passed its expiration date. This effect is …
5 Important Web Commercial Goals to Set

5 Important Web Commercial Goals to Set

Your spending on corporate web commercials represents a significant portion of your company’s marketing budget, so it’s important to define what success means to you …
How to Prepare for a Portrait Shoot

How to Prepare for a Portrait Shoot

Photography is the art of producing meaningful images one snapshot at a time. With considerable amounts of labor necessary for producing a successful portrait shoot, …
6 Benefits of Using Video in Your Social Media Strategy

6 Benefits of Using Video in Your Social Media Strategy

More and more small businesses are discovering the power of online video and today, more than ever, companies are realizing that video has a key …
6 Tips for Planning Your Next Social Media Campaigns

6 Tips for Planning Your Next Social Media Campaigns

Social networks cultivate instant environments for ideas, interaction, and collaboration within an online community. Their emergence and integration into modern society’s daily routine has revolutionized …
4 Ways to Improve the Quality of Your Next Marketing Video

4 Ways to Improve the Quality of Your Next Marketing Video

When it comes to content marketing, the role of video is becoming increasingly clear. Today, more than ever, companies are realizing that marketing video has a …
Video and Photographic Content: When to Use Each Online

Video and Photographic Content: When to Use Each Online

The benefits of having video and photographic content on your website are hard to overstate. Not only does high-quality video and photographic content improve the …