Hiring Students From the Top of the Class Many good startup companies rely on the powerful combination of experienced wisdom and youthful energy from their …
Let’s dream for a minute. Pretend that your next marketing video has no budget restrictions and, more importantly, no artistic limits. What would happen? What …
Sparksight has created hundreds of pieces of marketing content over the course of its recent history. This content has included a bit of everything—testimonials, commercials, …
How to Tell It’s Time to Update Your Marketing Content
For even the savviest of digital marketers, it can be difficult to identify when your marketing content has passed its expiration date. This effect is …
Your spending on corporate web commercials represents a significant portion of your company’s marketing budget, so it’s important to define what success means to you …
Photography is the art of producing meaningful images one snapshot at a time. With considerable amounts of labor necessary for producing a successful portrait shoot, …
6 Benefits of Using Video in Your Social Media Strategy
Social networks cultivate instant environments for ideas, interaction, and collaboration within an online community. Their emergence and integration into modern society’s daily routine has revolutionized …
4 Ways to Improve the Quality of Your Next Marketing Video
When it comes to content marketing, the role of video is becoming increasingly clear. Today, more than ever, companies are realizing that marketing video has a …
Video and Photographic Content: When to Use Each Online
The benefits of having video and photographic content on your website are hard to overstate. Not only does high-quality video and photographic content improve the …