Harnessing Nostalgia in Your Video Marketing

Harnessing Nostalgia in Your Video Marketing

Harnessing Nostalgia in Your Video Marketing One of the most notable trends in video marketing today is the use of nostalgia to win over the …
How to Learn Animation – Outside the Classroom

How to Learn Animation – Outside the Classroom

How to Learn Animation – 3 Tips for the Self-Taught Animator Learn animation with the NOT back to school approach I didn’t study animation in …
Online Video Hosting Services: A Comparison

Online Video Hosting Services: A Comparison

Online Video Hosting Services: A Comparison   From YouTube to Vimeo to Vidyard and Wistia, marketers have a wealth of options to consider with respect …
How to Leverage Your Video Viewership Data

How to Leverage Your Video Viewership Data

How to Leverage Your Video Viewership Data Modern marketers seem to have come to appreciate that data is powerful. Knowing as much about your target …
The Case for Nonprofit Video

The Case for Nonprofit Video

Over the years, Sparksight, has had the honor of partnering with a handful of dedicated local nonprofits each year. This partnership comes in the form …
Breaking out of the Rectangular Video “Box”

Breaking out of the Rectangular Video “Box”

14 Ways to Break Out of the Rectangular Video “Box” Marketers, we’ve all been there. Tearing your hair out as your team goes in circles …
Best Ways to Measure Video Success

Best Ways to Measure Video Success

Best Ways to Measure Video Success Video content is an excellent way to convey information in an entertaining and easily digestible fashion. In today’s world …
Top 5 Tips for Video Marketing on Instagram

Top 5 Tips for Video Marketing on Instagram

Video Marketing on Instagram Instagram has over 500 million active users per month sharing more than 20 billion photos and videos. The platform has become …
Why is an Explainer Video Essential to Your Product Marketing Strategy?

Why is an Explainer Video Essential to Your Product Marketing Strategy?

Why is an Explainer Video Essential to Your Product Marketing Strategy? Video has become a powerful and popular marketing medium. Many brands and companies are …
6 Tips to Easily Embed Videos into Marketing Emails

6 Tips to Easily Embed Videos into Marketing Emails

Digital marketers who embed videos into their email marketing campaigns are able to reap countless benefits from this modernized approach. Video marketing is a great …