Video and Photographic Content: When to Use Each Online

Video and Photographic Content: When to Use Each Online

The benefits of having video and photographic content on your website are hard to overstate. Not only does high-quality video and photographic content improve the …
5 Drone Shots to Use in Your Next Video

5 Drone Shots to Use in Your Next Video

The emergence of drone footage in ad campaigns, commercials, and films has revolutionized the way videos are produced and viewed. Using drone shots in photography and …
How to Get the Most Out of Your Photo or Video Studio Rental

How to Get the Most Out of Your Photo or Video Studio Rental

Renting a studio for a video or photography shoot can be a little bit of an ordeal. With so much time, money, and hard work …
How to Utilize Photography in Your Social Media Strategy

How to Utilize Photography in Your Social Media Strategy

Photographic content encompasses the power to influence viewers at a glance. Often paired with a witty tagline, pictures grace the covers of magazines, newspapers, and …
6 Benefits of Using Live Video Campaigns

6 Benefits of Using Live Video Campaigns

Raw, relatable and magnetic, live video delivers content like never before. Consumers are charmed with the organic feeling inspired by the unfiltered nature of a …
Where to Find Your Audience on Social Media

Where to Find Your Audience on Social Media

Social media platforms serve as modern society’s most effective method of delivering instant information to audiences of immense proportions. Companies utilize applications such as Twitter, …
5 Ways to Mix Up How You Use Animation

5 Ways to Mix Up How You Use Animation

You’ve used animated videos to market your latest software version or to update your company overview, but is that all it’s good for? Is there …
5 Ways to Crowdfund Your Idea like a Badass

5 Ways to Crowdfund Your Idea like a Badass

A Kickstarter Case Study with Das Keyboard A decade ago, Das Keyboard made a big splash in their industry when they released a completely blank …
Closing Remarks from a Sparksight Intern

Closing Remarks from a Sparksight Intern

Hi there! My name is Jake Milne, and I am a student majoring in Economics with a Finance Concentration at the Desautels Faculty of Management …
How and When to Revive and Repurpose Video Content

How and When to Revive and Repurpose Video Content

The best video content marketing strategies recognize the importance of relevant, easy-to-digest, useful and engaging material. Fresh content will increase value; however, keeping content current …