7 Video Trends to Watch for in 2017
2017 Video Trends: 3 – 2 – 1 ACTION! We all know that 2016 was a huge year for video technology and video marketing making upcoming …
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5 Ways to Create Next Level Marketing Content
Sparksight has created hundreds of pieces of marketing content over the course of its recent history. This content has included a bit of everything—testimonials, commercials, …
10 Video Marketing Ads We Love
Video advertisements are specifically designed to influence and persuade viewers. Placed strategically in social media posts, commercials, and websites, the power of video advertising surrounds …
6 Benefits of Using Video in Your Social Media Strategy
More and more small businesses are discovering the power of online video and today, more than ever, companies are realizing that video has a key …
8 Factors that Affect Live Action Video Price
As a rule of thumb, in video production, there are a handful of factors that all affect the final price of your live action video. …
The Powerful Reach of Advocacy Marketing
Advocacy marketing programs are rapidly growing in relevancy as it becomes increasingly clear that some of the very best sales people are a company’s own …
Interactive Video: A Unique Way to Engage Viewers
With video marketing content, the name of the game is viewer retention: how do you keep them watching for as long as possible (and get …
Video for Events: A Conference Video Success Story
Here at Sparksight, we shoot a variety of videos for events. From conference openers and highlight reels, to product launch videos, sponsor loop videos, and much …
5 Animated Video Tips Every Marketer Needs To Know
Here at Sparksight, we’ve helped fulfill content marketing needs for our clients by creating animated videos that get placed in email campaigns, on corporate websites, social …
How Your Business Can Benefit From Live Streaming
Your business can benefit from live streaming by having the ability to reach larger audiences, deliver richer content, and reduce expenses or unnecessary costs. Live streaming gives companies the ability to …