Why is an Explainer Video Essential to Your Product Marketing Strategy?

Why is an Explainer Video Essential to Your Product Marketing Strategy?

Why is an Explainer Video Essential to Your Product Marketing Strategy? Video has become a powerful and popular marketing medium. Many brands and companies are …
How to Land a Job as a Social Media Manager

How to Land a Job as a Social Media Manager

The social media manager is one of the newest breeds of marketing professional. With world-leading social media platform Facebook only having opened to the public …
Who to Hire For Your Social Media Launch

Who to Hire For Your Social Media Launch

Who to Hire for Your Social Media Launch These days, nearly all types of companies have some form of social media presence. This is true …
UGC as a Powerful Marketing Tool

UGC as a Powerful Marketing Tool

UGC as a Powerful Marketing Tool UGC or user-generated content has become an integral part of successful marketing. If you’re not familiar with the term, …
Hiring Students From the Top of the Class

Hiring Students From the Top of the Class

Hiring Students From the Top of the Class Many good startup companies rely on the powerful combination of experienced wisdom and youthful energy from their …
How to Measure Corporate Event Success

How to Measure Corporate Event Success

After successfully hosting an event that took months to prepare for, event planners constantly look for new ways to make their next event more successful than the last. …
7 Tips for Meeting Your Video Production Deadline

7 Tips for Meeting Your Video Production Deadline

For some of our clients here at Sparksight, meeting a video production deadline for their marketing campaigns can be challenging. Sometimes there are hard dates for …
How Your Business Can Benefit From Live Streaming

How Your Business Can Benefit From Live Streaming

Your business can benefit from live streaming by having the ability to reach larger audiences, deliver richer content, and reduce expenses or unnecessary costs. Live streaming gives companies the ability to …
5 Types of Video You Need in 2015

5 Types of Video You Need in 2015

Over the last year, video has proven to be one of the most compelling types of content available online. With the ability to tell stories, increase audience engagement, …
Essential Tools for Powerful Digital Marketing

Essential Tools for Powerful Digital Marketing

Marketing has changed quite a bit since the Internet became a new channel to reach prospects and customers. While old school channels like television, radio, …