Why You’re Not Getting Social Media Traffic
Social media is one of the most effective tools for generating awareness and growing a business. These free channels of communication are available for anyone …
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4 Ways to Use Professional Pinterest to Boost Sales
Many brands shy away from using professional Pinterest because they’re not always sure exactly how it works. Pinterest is a platform built on imagery that is …
5 Tips to Raise Your Millennial Retention Rate
Retention rate is an important statistic for marketers. The retention rate of a company is the percentage of customers that you keep relative to the …
UGC as a Powerful Marketing Tool
UGC as a Powerful Marketing Tool UGC or user-generated content has become an integral part of successful marketing. If you’re not familiar with the term, …
Make a Great Impression with Facebook Live
Facebook Live is a great way to develop exposure and visibility for your brand. As with any posting on social media, its best to curate …
The Wonders of Video Marketing
Have you watched all of the Harry Potter movies but not read a single book? How about the countless Nicholas Sparks novels that have made …
4 Event Trends You Need to Know About
4 Event Trends You Need to Know About Before Sparksight, I was involved in a number of event marketing jobs, including agency work, in-house events …