5 Ads by Famous Directors

5 Ads by Famous Directors

Let’s dream for a minute. Pretend that your next marketing video has no budget restrictions and, more importantly, no artistic limits. What would happen? What …
5 Important Web Commercial Goals to Set

5 Important Web Commercial Goals to Set

Your spending on corporate web commercials represents a significant portion of your company’s marketing budget, so it’s important to define what success means to you …
Closing Remarks from a Sparksight Intern

Closing Remarks from a Sparksight Intern

Hi there! My name is Jake Milne, and I am a student majoring in Economics with a Finance Concentration at the Desautels Faculty of Management …
How One Company Invested in Vendors to Deliver Better Marketing

How One Company Invested in Vendors to Deliver Better Marketing

Earlier this year I received an unusual invitation. A technology company called Pivot3 invited me to meet with them and a selected group of their vendors …
5 Key Takeaways from YouTube Creator Day Austin

5 Key Takeaways from YouTube Creator Day Austin

YouTube is one of the largest and most popular social media platforms on the web, and with 300 hours of content uploaded every minute, it …
Accelerate Sales with a Unique Customer Testimonial Video

Accelerate Sales with a Unique Customer Testimonial Video

Your company is brilliant, your products are superior and your services are life-changing. You know it. But how do you let the world know it without …
The Sparksight Intern Experience

The Sparksight Intern Experience

This past school year, I had the honor and privilege of interning at Sparksight. Beginning this internship, I wasn’t sure what to expect. Would I …
5 Video Metrics You Should Be Measuring

5 Video Metrics You Should Be Measuring

Video marketing is a great solution to strengthen your marketing efforts. Viewers engage with video increasingly more than they do with text or photos making …
6 Reasons to Choose Austin, TX for Your Corporate Events

6 Reasons to Choose Austin, TX for Your Corporate Events

It is no secret that Austin, TX is the place to be for anything related to music, technology, politics, and the outdoors. This beautiful and fun …
How to: Create Smoother Motion in Videos

How to: Create Smoother Motion in Videos

In motion graphics, all the emphasis is on how pleasing the motion appears. Design and color theory elevate the piece as well, but without well-crafted …