Influitive is driving the creation of Customer-Powered Enterprises. Influitive’s software and services help companies discover, nurture, and mobilize their advocates to accelerate sales and increase customer lifetime value. This practice, called Advocate Marketing, creates an engaged customer community where advocates convert prospects into customers and new customers into successful customers. The community supports departmental objectives from marketing to sales, customer success, product, and beyond. Influitive believes the companies that put their customer advocates at the heart of their business are the ones that will win.