6 Tips for Staying Under Your Event Budget

6 Tips for Staying Under Your Event Budget

No matter what kind of event you’re planning, budget will always play a role. You have virtually unlimited options to choose from for everything from …
How to Effectively Distribute Video Marketing Content Online

How to Effectively Distribute Video Marketing Content Online

In the age of internet marketing, it is imperative that a marketing professional understands how to distribute marketing content effectively. Too often, a marketer will …
Why Posting to Every Hosting Service is a Bad Idea

Why Posting to Every Hosting Service is a Bad Idea

So, you’ve got your awesome new corporate video and it’s time to flood the internet and upload it to every hosting service and social media …
How to Pick a Video Style

How to Pick a Video Style

How to Pick a Video Style When creating a video project for your company or brand, you have a plethora of video style options to …
5 Tips to Improve the Quality of Your Photography Campaign

5 Tips to Improve the Quality of Your Photography Campaign

Photography campaigns are highly effective in delivering compelling content to an audience. A well-orchestrated campaign conveys a specific objective with the distinct goal of creating awareness …
Staff Portraits Using a Clamshell Lighting Setup

Staff Portraits Using a Clamshell Lighting Setup

Corporate Photography is one of our main specialties at Sparksight, and we often find ourselves onsite at our clients’ offices to do a couple of …
Top 10 Best Instagram Campaigns

Top 10 Best Instagram Campaigns

Instagram is built around the proverbial notion that “a picture is worth a thousand words.” This thousand compounded by millions of social media followers results …
It’s 2016 – Where’s Your Company Overview Video?

It’s 2016 – Where’s Your Company Overview Video?

You probably read the title of this article and immediately had an excuse come to mind. And that’s fine – it’s a pitfall that even …
5 Reasons Your Website Needs an Animated Video

5 Reasons Your Website Needs an Animated Video

Animated video crowds the web in the form of corporate overviews, promotional content, and explainer videos. All the cool kids are doing it, so what’s …
How One Company Invested in Vendors to Deliver Better Marketing

How One Company Invested in Vendors to Deliver Better Marketing

Earlier this year I received an unusual invitation. A technology company called Pivot3 invited me to meet with them and a selected group of their vendors …