Commercial – Explainer Video – Product Demo – Influitive

Influitive wanted a video that showed some of the key functions of their software without being a 'typical demo video.' Sparksight developed a live-action/screen capture hybrid that shows the software functionality in a fun, engaging way. The Product Demo was the second part of a campaign for Influitive that accompanied their new site roll-out. The first video, which addressed why their customers are turning to advocacy marketing, can be viewed here: https://vimeo.com/171815937 Learn more about Sparksight at http://sparksight.com/ Client: Influitive Agency: Sparksight, Inc. Director: Ryan Austin Director of Photography: Drew Wolber Cast: Amanda Erickson (Kaci)