AUSTIN, Texas—26 May, 2011—Austin’s Habitat for Humanity has recently asked Sparksight to help them rebrand their Home Repair initiative, which works to help repair and maintain the homes of low-income homeowners.  The goal is for the Home Repair logo to become just as recognizable to the public as the Habitat for Humanity logo, in order to build the program’s identity.

The newly designed logo for Habitat’s Home Repair will appear on staff and volunteer t-shirts, on the organization’s van, and on yard signs outside homes receiving repair, so be on the look out for it around Austin within the next few months!  Sparksight will also design a brochure with information about the Neighborhood Revitalization Initiative, which includes the Home Repair and the Housing Counseling programs—the brochure will be offered in both English and Spanish.

The Neighborhood Revitalization Initiative is a national effort to encourage Habitat affiliates to help improve housing conditions and the quality of life of low-income neighborhoods by teaming up with other organizations within the community and expanding their services beyond building new houses. The goal is to help repair and maintain homes to help them reach their maximum potential.  Under this effort, the Home Repair program provides volunteers and funds for completing repairs on the homes of families in need of assistance.  To ensure the families are able to maintain the repairs, their homes, and families, the educational Housing Counseling Program offers one-on-one support and advice to devise options and plans to fit their specific needs.

Sparksight is excited about the opportunity to contribute their design expertise to help Habitat achieve their goals.